The Nordstrom Anniversary Sale design drew inspiration from New York, embodying the brand's artistic roots and showcasing a curated collection for an effortlessly glowing, elevated look.

My role involved designing digital, social, and in-store assets for platforms such as Instagram, Facebook, YouTube, homepages, and display modules. These elements were crafted to promote the Nordstrom Anniversary Sale’s exclusive Bobbi Brown collection, aiming to captivate and engage viewers. Additionally, I contributed to the creative direction of an animated video, ensuring alignment with the campaign's visual storytelling.