Hi, I'm Yeoeun, a designer based in New York, NY.
With 4 years of experience in the design world, I specialize in crafting beautiful and functional solutions. Whether it's branding, web design, or print, I focus on clear communication and compelling visual storytelling.
I’m passionate about creating designs that are both impactful and clean. My experience spans working with brands like Bobbi Brown, La Mer, and WinWinLabs.
I use tools like Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) and Figma to turn ideas into reality.
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Experience
Feb 2022 – Jan 2025
Bobbi Brown, The Estée Lauder Companies Inc.
Designer, 360
Focusing on 360 global campaigns at Bobbi Brown, worked on the creative solution of brand and product marketing campaigns across all global platforms and markets.
• Created design assets for responsive web and mobile for dynamic experiences.
• Collaborated cross-functionally with multiple departments for digital, social, print, and visual merchandising designs.
• Utilized Frame.io for collaborative editing processes, providing detailed notes, art direction, and annotating designs.
May 2024 - Nov 2024
WinWinLabs
Lead Product Designer
Led the Product design team on Gamified fundraising non-profit startup, delivering features that drive business value.
• Conducted user research utilizing user surveys, competitive analysis.
• Helped define strategy-design methodologies and process frameworks to design digital products and experiences.
• Completely re-designed website including the homepage, beneficiary page, campaign page, dashboard, navigation, and several landing pages.
June 2021 - Feb 2022
La Mer, The Estée Lauder Companies Inc.
Digital Designer
Developed digital and 360 campaign design aligned with brand strategy and design requirements, focusing on La Mer brand and the website across all global platforms and markets.
• Worked design assets for both responsive web and mobile for dynamic visuals.
• Collaborated closely with Creative Directors to align designs, animations, with promotional and branding strategies.
• Worked under tight deadlines and remained agile when priorities update or change on a variety of projects.